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Ulta Beauty, Inc.

ULTA

Filing: SEC 10-Q
Period: Quarter ended 2026-05-02
Basis: Editorial filing; Read original SEC 10-Q ↗

Sankey diagram of Ulta Beauty, Inc.. A complete text table follows the diagram.

Cosmetics and Skincare Fill 64% of Ulta's Beauty Basket

A broad price-point assortment, salons, loyalty and an expanding store network turn one destination into a cross-category beauty marketplace.

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Source & review

Read original SEC 10-Q ↗

SEC accession: 0001104659-26-069491
Filed: Date not recorded
Reviewed: 2026-07-28
Status: Individual filing review complete

How to read these figures

The filing reports category mix as rounded percentages. Flows therefore use a 100-unit revenue index, not modeled dollar precision; reported quarterly net sales were $3.164 billion.

Labels and narrative explain the filing. A category marked “arithmetic bridge” or “residual” is calculated from reported totals, rather than a separately reported line.

The two largest categories create a 64% beauty core, while haircare, fragrance and services widen trip missions.
Salon services are small in reported mix but embed professional experiences inside nearly every U.S. store.

View accessible tables

Financial categories · Quarter ended 2026-05-02 · Revenue index units
Category	Stage	Value	Notes
Ulta beauty basket	1	100	100 indexed revenue units
Cosmetics	2	40	40% of net sales
Skincare & wellness	2	24	24% of net sales
Haircare	2	18	18% of net sales
Fragrance	2	12	12% of net sales
Salon & other services	2	4	4% of net sales
Other	2	2	2% of net sales

Financial flows · Revenue index units
From	To	Value
Ulta beauty basket	Cosmetics	40
Ulta beauty basket	Skincare & wellness	24
Ulta beauty basket	Haircare	18
Ulta beauty basket	Fragrance	12
Ulta beauty basket	Salon & other services	4
Ulta beauty basket	Other	2