Loading company filing…
Find a company. Follow its revenue through costs and profit.
Coverage includes separate ticker and security records; counts are not unique companies.
Sankey diagram of Meta Platforms, Inc.. A complete text table follows the diagram.
Family of Apps produced $26.9B of operating contribution while Reality Labs remained a long-horizon investment
Swipe to explore
Family of Apps costs are the exact reported employee compensation plus other costs; Reality Labs cost is the exact reported segment cost total.
Labels and narrative explain the filing. A category marked “arithmetic bridge” or “residual” is calculated from reported totals, rather than a separately reported line.
| Category | Stage | Value | Notes |
|---|---|---|---|
| Advertising | 1 | $55.0B | 97.7% of total revenue; up 33% |
| Family of Apps other revenue | 1 | $885M | Messaging, subscriptions and other |
| Family of Apps revenue | 2 | $55.9B | Facebook, Instagram, WhatsApp and Messenger |
| Family of Apps operating contribution | 3 | $26.9B | 48.1% segment margin |
| Family of Apps costs & expenses | 3 | $29.0B | People, infrastructure, safety and product investment |
| Reality Labs revenue | 3 | $402M | Hardware, software and content; down 2% |
| Contribution before Reality Labs costs | 4 | $27.3B | FoA contribution plus Reality Labs revenue |
| Company operating income | 5 | $22.9B | 40.6% operating margin |
| Reality Labs costs & expenses | 5 | $4.4B | $4.03B operating loss after revenue |
| Income before tax | 6 | $21.8B | After $1.12B interest and other expense |
| Interest & other expense | 6 | $1.1B | Net below operating income |
| Income tax benefit | 6 | $5.0B | Includes $8.03B discrete CAMT benefit |
| Net income | 7 | $26.8B | 47.5% of revenue after tax benefit |
| From | To | Value |
|---|---|---|
| Advertising | Family of Apps revenue | $55.0B |
| Family of Apps other revenue | Family of Apps revenue | $885M |
| Family of Apps revenue | Family of Apps operating contribution | $26.9B |
| Family of Apps revenue | Family of Apps costs & expenses | $29.0B |
| Family of Apps operating contribution | Contribution before Reality Labs costs | $26.9B |
| Reality Labs revenue | Contribution before Reality Labs costs | $402M |
| Contribution before Reality Labs costs | Company operating income | $22.9B |
| Contribution before Reality Labs costs | Reality Labs costs & expenses | $4.4B |
| Company operating income | Income before tax | $21.8B |
| Company operating income | Interest & other expense | $1.1B |
| Income before tax | Net income | $21.8B |
| Income tax benefit | Net income | $5.0B |