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Sankey diagram of Direct Marketing MiX Inc.. A complete text table follows the diagram.
Marketing services and digital fulfillment are expanding as the on-site staffing model shrinks and the group prioritizes quality of earnings.
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Every category amount is a reported EDINET XBRL fact. Nodes described as arithmetic bridges are calculated residuals and do not imply a separately reported filing line.
Labels and narrative explain the filing. A category marked “arithmetic bridge” or “residual” is calculated from reported totals, rather than a separately reported line.
| Category | Stage | Value | Notes |
|---|---|---|---|
| Marketing business | 1 | 10.8B | 92.9% of reported total |
| On-site business | 1 | 823M | 7.1% of reported total |
| External customer revenue | 2 | 11.6B | Reported six-month total · ¥11.6B |
| Operating profit | 3 | 1.3B | 11.0% operating margin |
| Operating costs & expenses | 3 | 10.4B | Arithmetic residual to reported operating profit |
| Profit before tax | 4 | 1.3B | Reported pretax result |
| Direct Marketing MiX is moving from labor volume toward higher-value marketing and DX work | 4 | 20.2M | Marketing BPO, outbound, hybrid, and DX fulfillment grew profitably, while on-site staffing contracted after vaccine-related demand faded. |
| Net profit attributable to owners | 5 | 794M | Reported parent-company result |
| Tax, attribution & other | 5 | 463M | Arithmetic bridge to owners' profit |
| From | To | Value |
|---|---|---|
| Marketing business | External customer revenue | 10.8B |
| On-site business | External customer revenue | 823M |
| External customer revenue | Operating profit | 1.3B |
| External customer revenue | Operating costs & expenses | 10.4B |
| Operating profit | Profit before tax | 1.3B |
| Operating profit | Direct Marketing MiX is moving from labor volume toward higher-value marketing and DX work | 20.2M |
| Profit before tax | Net profit attributable to owners | 794M |
| Profit before tax | Tax, attribution & other | 463M |