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Sankey diagram of Cross Marketing Group Inc.. A complete text table follows the diagram.
Research insight supplied 54% of external sales while digital marketing grew to 46%, even as operating profit fell 16.6% on higher group-wide costs.
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Every category amount is a reported EDINET XBRL fact. Nodes described as arithmetic bridges are calculated residuals and do not imply a separately reported filing line.
Labels and narrative explain the filing. A category marked “arithmetic bridge” or “residual” is calculated from reported totals, rather than a separately reported line.
| Category | Stage | Value | Notes |
|---|---|---|---|
| Research insight business | 1 | 8.1B | 53.6% of reported total |
| Digital marketing business | 1 | 7.0B | 46.4% of reported total |
| Revenues From External Customers | 2 | 15.1B | Reported six-month total · ¥15.1B |
| Operating profit | 3 | 1.1B | 7.4% operating margin |
| Operating costs & expenses | 3 | 14.0B | Arithmetic residual to reported operating profit |
| Profit before tax | 4 | 1.2B | Reported pretax result |
| Cross Marketing Group grows digital demand while research insight margins reset | 3 | 74.3M | External sales rose modestly, but integration and group-wide costs compressed operating profit as the company combined research and digital marketing capabilities. |
| Net profit attributable to owners | 5 | 727M | Reported parent-company result |
| Tax, attribution & other | 5 | 472M | Arithmetic bridge to owners' profit |
| From | To | Value |
|---|---|---|
| Research insight business | Revenues From External Customers | 8.1B |
| Digital marketing business | Revenues From External Customers | 7.0B |
| Revenues From External Customers | Operating profit | 1.1B |
| Revenues From External Customers | Operating costs & expenses | 14.0B |
| Operating profit | Profit before tax | 1.1B |
| Cross Marketing Group grows digital demand while research insight margins reset | Profit before tax | 74.3M |
| Profit before tax | Net profit attributable to owners | 727M |
| Profit before tax | Tax, attribution & other | 472M |